Tuesday, June 30, 2009

Site Updates!

We’ve recently changed hosting providers. While that doesn’t sound very exciting, it has given us a few features that we hope are a big hit with everybody. We’ve got a new Quote Request Form for customers to get started on a personal masterpiece. We’ve also got a fun Font Previewer for 25 of our more popular fonts.

We made requesting sample colors easier than ever with a Color Request Form, now updated with all 48 of the available Oracal 631 colors. Choices, choices, choices!



While we’re excited about the changes to the website, we’re also still running into a few hurdles in the change over, namely we’re having difficulty replying to email. Seriously, Outlook is not playing nice with our new hosting provider—any great IT techs out there with a knack for taming Outlook, let me know! I pay in vinyl!

Cheers!
Morgan

Saturday, June 6, 2009

The Great Tile Coverup!


The word of the day is: Substrate. Substrate is a surface which a vinyl graphic is adhered to. In the sign industry, this is generally some hard plastic or wood surface, or is a colorful banner.

In our little niche industry, a substrate ranges from a wall, to a piece of glass or mirror, to a tile, and the list goes on. A substrate simply means the background piece of material—and in home décor the background material can mean a lot. Tiles, for example can range from a decorative tile that is on a stand with a sentimental favorite placed on it—think “Welcome” or “Give Thanks” or even a monogram design. A more utilitarian use that goes along with tile as a substrate is to cover up some existing tile on a wall or
backsplash.

Now in our house, we have a great master bathroom (celestory 2 story windows aren’t in the average bathroom—I’ll admit we’ve got it good here). What is not in my personal taste is the run of peachy, salmon-y, southwestern-esque tiles that run around the tub, around the shower, and all over the floor. I’ve seriously con
sidered a sledgehammer, but that would mean breaking out my tile saw and fixing the problem. Unfortunately, I’m held back by powerful memories of doing a ton of tiling in an old rental that we fixed up. I’m also determined not to break out the trusty old loud tile saw until I’m ready to get rid of the mismatched laminate counter tops in the laundry room, the other bathrooms, and the ceramic steps on the front patio that have seen better days. As long as gorilla glue is holding those precious ceramic babies on the steps, I see no reason for major demolition.

So, what to do with the colorful tile that brings to mind a décor featuring a cow skull and a lariat (not that there’s anything wrong with that, I’ve just spent far too long in a high valley desert to ever want to incorporate that into my bathroom décor). Ah, fire up the vinyl cutter and cover the tile with some fun design—that’s what! We’ve got a range of tile tattoos that will cover, ahem, interesting tile choices. If you don’t have the time, money, or inclination (or abject ownership of said tile), then think about covering some or all of the tile with something fun to make the space a bit more modern and fun.


And while you’re at it, consider that decorative 12 x 12 tile for a welcoming greeting in an entryway. Better yet, have a few tiles ready to swap out with the seasons—they’re quick, easy, inexpensive, and look fantastic. Fear not the substrate!

Wednesday, March 11, 2009

Spring is finally coming to Central Ohio


Live Laugh Love

Spring is finally coming to Central Ohio, and it’s not a moment too soon. I’ve been going stir crazy for a while. Fortunately my walls aren’t boring to stare at, since I seem to constantly add and remove new designs to test them out.  Nobody knows what to expect when they walk in, so I guess part of the fun is the surprise.

We get a lot of questions about the vinyl designs, and whether they have a clear backing (they don’t). The designs are made from a very thin vinyl that are self adhesive. They are separate letters that are die cut from a large plotter/cutter and then have a huge masking tape layer applied on top. To install you peel the backing off, apply the vinyl, and then peel back the masking tape layer. Ok, so there are a few more principles to follow than that, but every order includes detailed instructions to answer those inevitable questions.

Removing the vinyl is nearly as easy, but an intricate or large design with many letters/embellishments may take a while since you’re removing each piece individually. The vinyl goes well on walls, including ones with normal orange peel texture, and works great on glass or mirrors. It’s a fun way to add a little color, impact, or personalization in your space, even if your space is relatively temporary.


Cheers!
~M




Sunday, March 8, 2009

Obama Starting Today Speech

Obama Starting Today...
To hear President Obama give a speech is to feel inspired by his energy, his ideas, and his ability to excite the masses. This is a snippet from his inauguration speech, a few words that capture the essence of energizing the American spirit.



Come visit www.TradingPhrases.com for more Obama quotes and graphical designs.


Wednesday, January 28, 2009

Snow day



I'm watching fluffy flakes of snow fall from the sky, as the TV tells me that the county is under s snow emergency. We also have instances of thunder snow. I never heard of thunder snow until I moved to the Midwest, but it makes sense that you can have thunder and lightning in the rain, why not the snow?

Since we're going to be stuck in the house for a while, I'm beginning to go stir crazy. Even though I am constantly putting up new designs to test them out and get pictures of them, I have a lot of blank space that I just can't figure out what to put up. When I started this business, one of the things I planned on doing was to put up some designs and quotes that were near and dear to my heart. So far I haven't put up a single one that I planned on. Life is funny that way, you start down one path with a goal, and suddenly something else diverts your attention until you end up in an entirely new direction that you didn't even consider when starting out.
Here's my attempt at bringing a little spring into my life. It's a cute little kit that is easy to install and will make you smile every time you see it.

Cheers! Morgan

Friday, January 2, 2009

December, Whew What a Ride!

December, whew what a ride! I feel like the whirlwind of activity can finally end and we can get back to a sense of normalcy. We handled a bunch of orders up to the holidays, and many of the custom orders have been set up as stock designs. On the home front, the Christmas stuff is still being put away, and I must admit that I get a little sad once everything is finally packed away. The room seems empty and the bleakness of the gray light in January doesn't help. I've been toying with several new designs lately that are perfect to chase away the January blahs, and to bolster those resolutions that are easy to forget over time.

My resolution is to post a blog more frequently as a way to promote Trading Phrases, but also as another way to 'talk' about some of the ideas and designs that float by us from time to time. The most frustrating part of the business is that the great ideas come in fast and furious, but there are only so many hours in the day, and running the business takes the lion's share of my time. I get less time to simply be creative, which is the fun part. Accounting, not so fun (apologies to all the CPA's out there).
Cheers!
Morgan

Saturday, November 29, 2008

DIY Vinyl Ideas

For everyone trying to stretch a dollar this giving season, homemade gifts using vinyl designs may be the perfect solution. A glass block, a simple tile plaque, a wooden board, a picture frame, or just about any smooth surface will work for most vinyl applications.

Simple tile plaques with a family name or seasonal blessing are quick and easy gifts. Add a decorative ribbon and display on a plate stand for a classic effect.


Glass blocks from the home center store can be turned into beautiful accent lights with the addition of a light string and a ribbon. Pre-drilled blocks can be picked up at your local craft store, or at some home center stores. For tips and tricks on how to create your own glass blocks, visit the glass block page on our website.
Wooden boards, picture frames, or plaques are inexpensive options that need a little paint and a touch of sanding to make them ready for a vinyl application. Pre-cut wooden blanks can be found at any hobby store.

We have dozens of designs that are inexpensive and are quick and easy to apply. Make holiday giving easy and inexpensive this year with a few gifts made with vinyl designs.
Cheers!
Morgan